Blast Radius Inc.

Date: 2000-2002

Role: Director of User Experience

Location: Vancouver, BC. Canada

Canada’s premier interactive agency providing custom built marketing, branding and business process solutions for global brands. Awarded multiple Clio Awards, Lotus award for Best Ecommerce site, Communication Arts Awards Interactive Design Annual, and several Shocked Site of the Day Awards from Macromedia.

Notable Achievements:

Developed new creative processes to effectively extend client brands online, including $5MM Lotus award winning e-commerce site build for Forzani,
Canada’s largest sporting goods company (www.SportChek.ca).

Directed new game interface design for EG games.

Directed new Atlantic Records site re-design focussed on providing interactive tools to discover new artists based on existing preferences

Launched Xbox game system in North America

Managed Front-end production Team of over 80 creative staff members

Client Brands

  • Nike
  • Nintendo
  • Atlantic Records
  • Universal Studios
  • Warner Music
  • Lego
  • MTV
  • Microsoft
  • Showtime Network
  • BMW Canada
  • Kenwood
  • HSBC
  • JCrew
  • Macromedia
  • Electronic Arts
  • Casio

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