One of Greater Vancouver’s largest shopping malls situated in Burnaby, with more than seventy stores under one roof. I was asked to produce a series of transit campaigns in the surrounding areas. With heavy competition in other areas which had the advantage of being closer, I needed to be bold, and attract a young style conscious audience who would shop …
Zepter International
Zepter International is a global enterprise which produces, sells and distributes exclusive, high-quality consumer goods around the world principally by way of direct sales and also through high-end stores. Masterpiece cookware is a revolutionary stackable cooking system designed to cook without using salt, water or oil, thus allowing food to retain its natural aromas, flavours, vitamins and nutritional properties. I …
Certified Management Accountants Canada
Certified Management Accountants of Canada is a national Accounting Designation specializing in the training of Business Finance Management. As part of a series of promotional activities focused on attracting University graduates to their information sessions, I produced an award winning press campaign to challenge graduates to think about the career decisions they make at this important crossroads in their lives. …
Mike’s Hard Lemonade
The original vodka infused lemonade that started an avalanche of new product development in the alcoholic beverage industry. Promoting a brand with this level of irreverence is a dream project. I was asked to develop the ‘Mike’ brand and promote the introduction of both the Cranberry Lemonade and Ice Tea product extensions. It was very important to maintain the gorilla …
Certified General Accountants
The National Accounting Designation needed a way to communicate the high profile news about the work its members were doing in the business community across Canada. I designed a broadsheet promotional newsletter that showcased the ways in which its members were influencing the business world they worked in. ‘Dialogue’ was produced in both English and French versions and distributed to …
Seacor Environmental
Was an employee owned National environmental consulting company located in Vancouver, Canada. As part of a complete brand review conducted over the course of a year, I was asked to help guide the internal review and produce a wide range of printed material to communicate the new positioning. This included re-designing the stationery, signage and web site. To help them …
Early Minds
Education Inc.
A Vancouver based independent educational publishing company specializing in providing teaching expertise to parents of pre-school children needed an identity, book design and production, product development and promotional materials for their first book and the supporting products they sell online and in book stores across Canada. I developed a large range of printed items for Early Minds Education, and produced …
APEG British Columbia
The Association of Professional Engineers and Geoscientists of British Columbia looks after the interests of all the engineers and geoscientists in BC with registration, licensing, professional development and student services. Each year the association holds it’s annual meeting and awards. APEGBC have asked me to produce their President’s Award Program for the past two years. Both programs were printed digitally …
SLR Consulting Canada
As an international brand, actively serving clients in three major geographic markets, it can be difficult to mange the brand image while being specific to the needs of each local market’s needs. I was asked to adapt and extend the brand materials for the Canadian and US markets while maintaing the look and feel set by the UK head Office. …
Priority Management Systems Inc.
A Global Training company with 75 offices around the world. Dedicated to helping companies train employees in best practice business techniques to manage their work and reduce stress. As part of the overall rebranding project, I produced sales materials for the network of offices including, a capabilities brochure and presentation folder. In conjunction with the new web sites I focused …